Tuesday 12 August 2014

What Buyers need and want

        Buyer keeps a business running.They pay a salesperson's expenses and they represent a salesperson's income.Buyers are obviously the reason for Sellers' existence.It is crucial for a salesperson to understand buyers' needs because unless they understand them,they cannot meet them.
          Buyers are willing to reward the sellers who meet the following criteria:
1. Positive attitude: People with positive attitude always attract other people like magnet.It is a must for a seller to have positive attitude.
2. Empathy : The ability to understand the feelings/problems is a quality that will definitely attract customers/buyers.'Treat other the way you want to be treated.'
3. Reliability: It shows that you keep up your words and commitments.
4. Dependability: Shows that you are very dependable or trustable.
5. Credibility : Trustworthiness of a salesperson matters a lot.A buyer always approaches a customer who is labeled 'Trustworthy.'
6. Enthusiasm: A smiling attitude and the willingness to go that extra mile to complete the task undertaken will result in customer satisfaction.
7. Knowledgeable : A salesperson must be very knowledgeable.Educate the buyer.Give them enough information about the product and help them take an informal decision.Display your competence.
8. Personalised service: Every individual wishes to have a personal attention.So a seller must always be cognizant that the buyer needs a personal attention.This will definitely make the buyer come to the same seller everytime.
9. A winning principle : This is the principle of always 'Under-promising and over-delivering.'Unexpected pleasant surprises go beyond customer satisfaction.It delights the customer and created a "wow" feeling,resulting in customer loyalty.
10. Good communicator/listener : Be an effective communicator,especially a good listener.One who listens carefully to customer's needs and wants,will definitely satisfy the needs of customers.Communicate to express,not to impress.A genuine salesperson always attracts more buyers.
WHAT ARE THE THINGS THAT BUYERS DISLIKE?
1. Dishonesty.
2. Shabby appearance 
3. Oversized egos 
4. Fast talkers
5. Being pushy
6. Lack of transparency;Unpleasant surprises.
            Hope this blog post was helpful and knowledgeable.
Thank you for reading,folks!!
BE HAPPY AND KEEP ROCKING!!!

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